Every year, Xactly's Sales Kickoff (SKO) sets the tone for what's ahead, and this year's event was no different. It delivered a clear vision for the future and reinforced the three pillars that drive Xactly's success: People, Product, and Partners.

As a trusted Xactly partner, Canidium had a front-row seat. Over the course of the event, our team gathered insights into how Xactly is enhancing its solutions, support structures, and partnerships to create a better experience for customers and users alike. The energy at SKO was undeniable—Xactly is making deliberate, strategic moves to strengthen its ecosystem, ensuring that every stakeholder, from internal teams to customers to partners, has what they need to succeed and grow.

So, what were the biggest takeaways? Here are three key themes that stood out, as well as what they mean for Xactly customers, partners, and the platform's future.

Xactly's Big 3: People, Product, and Partners

At SKO, Canidium's team received a clear roadmap for Xactly's innovation and collaboration initiatives. Specifically, the event highlighted Xactly's ongoing efforts to strengthen its solutions, empower its people, and reinforce its partnerships. 

Putting People First

At the heart of Xactly's 2025 SKO was a clear and resounding message: People come first. Whether it's their employees, customers, or partners, Xactly is making deliberate, strategic moves to ensure that everyone in their ecosystem is set up for success.

Internally, Xactly is taking a thoughtful and proactive approach to team structure. They aren't just filling roles—they're carefully evaluating and realigning their workforce to ensure the right people are in the right positions to execute their long-term vision. This focus on internal growth and collaboration was a major highlight, with clear efforts to strengthen cross-functional teamwork and leadership development.

But this commitment extends far beyond their internal teams. Xactly is doubling down on customer and partner support by enhancing training initiatives, aided by resources like Xactly University, ensuring that users have not only the right tools but also the knowledge and training to maximize them. They're also refining how they enable partners and collaborators like Canidium. Xactly's team is working closely with ours to provide seamless, expert-level support. This level of investment means customers can expect better, faster, and more strategic guidance, whether through direct engagement with Xactly or through trusted partners.

From refining support structures to ensuring that customer teams are staffed appropriately and empowered to help—Xactly is focused on ensuring that their solutions are backed by real, hands-on expertise. 

Innovating and Improving Products

Beyond introducing new features—Xactly is focused on refining and enhancing how customers use the platform daily. They're prioritizing practical, meaningful improvements that make Xactly's solutions more flexible, customizable, and aligned with real-world business needs.

One of the biggest themes in 2025 will be efficiency—how can Xactly make its platform smarter so users can spend less time on repetitive tasks and more time on strategic decision-making? Administrative processes that once required tedious manual effort are being optimized, giving users the agility to focus on bigger-picture initiatives. These enhancements aim to reduce friction in your daily operations, making the experience more intuitive and productive.

The bottom line is that Xactly is engaging with customers and partners to ensure that the system adapts to the needs of its users, not the other way around. They're committed to continuous iteration and refinement. Consequently, you can expect not just improvements, but smarter, more strategic solutions.

Prioritizing Partnerships: A True Extension of the Team

One of the most compelling aspects of Xactly's strategy is how deeply it values its partnerships. More than just third-party vendors, partners are an integral part of Xactly's ecosystem.

This level of collaboration goes far beyond surface-level alignment. Xactly and its partners, like Canidium, operate as a unified team that is fully in sync on goals, strategy, and execution. The relationship is built on trust, shared expertise, and a mutual commitment to customer success. That trust is evident in the way Xactly engages with partners—working together seamlessly, sharing insights, and ensuring that customers always receive the highest level of support.

For Canidium, this partnership is more than just business—it's a true collaboration resulting in better experiences and stronger customer outcomes. Unlike some partnerships that feel distant or transactional, Xactly and Canidium are deeply involved, creating a trusted space where both sides are confident in each other's ability to deliver.

This tight-knit, strategic alignment is what sets Xactly apart in the market. Customers don't just get a software provider—they get a network of experts working in unison to support their success. And that's a game-changer.

What You Should Know About Xactly SKO 2025

Xactly's 2025 SKO event wasn't just about setting goals—it was about reinforcing the foundation of what makes Xactly successful: People, Products, and Partners. The message was clear: stronger teams, smarter solutions, and deeper collaborations will continue to drive success for Xactly, its customers, and its partners.

For organizations using Xactly, this means more than just a better product—it means a stronger, more capable ecosystem of experts dedicated to their success. From streamlined system improvements that free up time for strategic initiatives to a partner network that operates like an extension of Xactly's team, every improvement is designed to create a real, lasting impact for customers.

Want to learn more about innovative new Xactly solutions? Check out the first three Extend solutions here.